Planning | storyline and target audience (music video)

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 Music video concept and storyline-

We are using the song 6 months later and doing a re-interpretation of the song. The song is used as a break-up song saying how her ex is trying to get her back. Instead of using it as a breakup we are using it as a friendship breakup showing both sides of the ex best friends.

Target audience and how you’ll reach them-

Our target audience is teenage girls who may have experienced a friendship breakup. We pan on reaching them through social media platforms like TikTok or Instagram.

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